I’m fuelled by my admiration for those who dare to pursue their ideal happiness.
A DYNAMIC SOCIAL MEDIA MARKETER AND DIGITAL STRATEGIST
I am Alysha Miles, a dynamic Social Media Marketer, I am here to serve as your trusted guide in social media marketing. I bring expertise, creativity, and an open mind to understand and address your unique social media marketing needs.
I’m based in Townsville, and my passion is fuelled by those who dare to pursue their ideal happiness through entrepreneurship and business ventures.
I collaborate with businesses, whether well-established or in their startup phase, to nurture their success in the digital arena. I hold a profound appreciation for authentic connections, whether cultivated over a casual coffee conversation or a spirited espresso martini meetup, allowing us to engage in one-on-one dialogues to pinpoint your specific social media marketing requirements.
Beyond my professional life, I’m an avid enthusiast of psychology, philosophy, perfume, the arts, furniture making and of course my 7 beautiful puppies.
If this resonates with you and you need a social media marketer let’s work together!
FIND OUT WHY WE DO WHAT WE DOWHY DOES WISEMIND SOCIAL EXIST?
WiseMind Social arose from a Townsville need for expert social media guidance. My diploma in Social Media Marketing equipped me to offer clarity, support, and business growth to the Townsville community.
As for “Why WiseMind Social?” The name is a playful twist on the psychological principle of “WiseMind,” which signifies the balance between emotion and reason, promoting thoughtful decision-making and clarity. If you are familiar with the overlapping circles that explain this theory, then my Logo makes more sense!
In social media marketing, emotions are crucial for connecting with your audience, while a strategic, data-driven approach is essential for measurable results. WiseMind Social blends emotion and reason for effective strategies and decision-making.
FIND OUT HOW WE DO WHAT WE DOBLENDING EMOTION AND REASON
MY METHODS
Cultivating social media success hinges on the precise coordination of key elements, a cornerstone of my process. By seamlessly integrating auditing, content strategy, content creation, copywriting, social media marketing strategy, reporting, and analytics. I adapt to your business’s stage, and each of my packages effectively leverage these methods for optimal results.
MY STRUCTURE
Uncover the intricate framework I utilize to craft your effective strategies that yield optimal results. While businesses may vary, my structured approach remains consistent.
SOCIAL MEDIA AUDIT
The Jungian Journey (Auditing): Explore the Unconscious Depths of Your Social Media Presence
A comprehensive social media audit is a vital role that involves a meticulous examination of digital content to evaluate its quality, relevance, and performance to enhance content effectiveness, user experience, and overall digital strategy.
- Competitor Analysis
- Audience Segmentation Analysis
- Content Strategy and Messaging Evaluation
- Posting Schedule assessment
- Engagement and Interaction Analysis
- Competitor and Internal and Benchmarking
- Visual Content and Graphics Assessment
- Follower Growth and Trends Examination
- Social Media Advertising Effectiveness Study
- Analytics Metrics and Performance Comparison
CONTENT STRATEGY
Piaget’s Approach (Content Strategy): Evolve and strategise in-line with Audience Needs
A content strategy is a comprehensive plan for creating, distributing, and managing content to achieve specific business objectives. It involves defining target audiences, content types, distribution channels, and messaging to align with brand goals and audience needs.
- Set measurable objectives for alignment
- Research audience demographics for insight
- Create buyers’ personas
- Define content format roles
- Establish compelling brand voice
- Generate relevant content topics
- Optimize content formats for engagement
- Plan content calendar for consistency
- Research keywords for SEO
- Choose effective distribution channels
CONTENT CREATION
The Plato Paragon (Content Creation): Refining Beauty from a Block of Marble with Creativity
Crafting engaging text, images, and multimedia, often in collaboration with industry professionals, to deliver valuable, resonant messaging that connects with the audience. It’s the process of generating original, high-quality content that aligns with strategic objectives.
- Crafting compelling posts for sharing
- Engaging storytelling and brand voice
- Visual content creation
- Video production for engaging posts
- Authenticity in content creation
- Tailored messages for target audience
- Consistency in content delivery
- Variety of content formats
- Content planning and scheduling
- Data-driven optimization for results
COPY WRITING
The Rogers’ Empathy (Copywriting): Copywriting that connects with readers on a personal level
Copywriting is the art of crafting persuasive and compelling text to influence specific actions. It requires persuasive language and a deep understanding of the target audience to capture attention, convey a clear message, and drive the desired response.
- Tailored content for target audience
- Attention-grabbing and captivating headlines
- Clear, concise, impactful language
- Address pain, captivate interest
- Evoke urgency, encourage engagement
- Engaging emotional storytelling techniques
- Unique and standout content
- Clarity in guiding action
- Polished, edited copy
- The art of effective communication
REPORTING & ANALYTICS
The Case Study (Reporting & Analysis): Observe, Evaluate, Problem Solve
Reporting and analytics encompass the systematic collection and examination of data to gain insights into performance and make data-driven decisions. This process involves tracking and assessing key metrics to evaluate the effectiveness of campaigns, understand audience behaviour, and refine strategies for better results.
- Social media data evaluation
- Metric analysis
- ROI Conversion tracking
- Demographic and psychographic insights
- Engagement trends and Changes
- Competitor benchmarking comparison
- Key performance indicators measurement
- Reports with actionable insights
- Data-driven decision-making & strategy adjustments
Packages
WiseMind Starter
For businesses in need of a step-by-step social media blueprint to craft a thriving social media presence
$49.95
WiseMind Develop
For business needing a Custom-Developed Strategy, Ready for Your Successful Implementation
From $399
WiseMind Focus
Comprehensive Strategy and Social Media Marketing Management for Businesses
From $999.00
WiseMind Help
I understand that every business has distinct requirements. If you need assistance with smaller tasks, email Me your project details today! Here’s a small list but the possibilities are endless:
- Social Media Post Design
- Social Media Copy writing
- Content Topic generation
- Social Media Caption Writing
- Hashtag Research for Posts
- Short Video Content Creation
- Email Subject Line Suggestions
- Blog Post Topic Ideas
- Engagement Analysis
- Infographic Creation
- Content Templates
- Profile Optimisation Tips
- Social Media Analytics Overview
- SEO Keyword Suggestions
- Social Media Post Scheduling Tips
- Email Campaign Copy
- Newsletter Design
SOCIAL MEDIA STRATEGY
The Maslowian Roadmap (Social Media Strategy): Fulfilling Digital Needs for Maximum Satisfaction
A social media strategy is a structured plan for leveraging social platforms to meet business objectives, driving engagement and online presence through audience targeting and content planning. It’s a crucial roadmap for optimizing social media effectiveness and connecting with the desired audience.